What an Amazing Ride Looks Like
In the beginning ridershare was created and we marvelled at it’s potential. The potential for rideshare community income, that we now call “gig economy”- activities sharing earned income providing on demand work, services or goods. We marvelled at how secure it seemed. How technology providers like Uber and Lyft appeared friendly in hosting both the service and the income opportunity stream to their drivers.
Fast forward 12 years now and we are all learning more of what we all want from the “gig economy.”
RIDERS WANT TO FEEL EQUALLY SAFE AND COMFORTABLE. It’s nice to know Cindy will be picking you up in 30 instead of yet another new driver….(omg is this driver going to be weird like the last one!)
RIDERS WANT TO KNOW WHAT IS THE EXPENSE RATE. We all have budgets. We know what our lease, mortgage or insurance costs are to budget. Why are ride prices whatever they want to cost?
DRIVERS WANT TO EARN COMPETITIVE PAY.
Drivers are on the forefront of this journey. They see demand times, customer influencing and trip requests. Drivers are also fully invested in their work. They provide and supply the framework for the business. Why is the driver not receiving their share of the competitive pay for their rides?
Simplicity. Consistency. Dependability (SCD.) In a nutshell that is what ridesharing 2.0 experience is all centered around. Primarily the service experience is focused on two important work flows:
The Work Commuter. By saving the customer 20% and more on all rides booked, the regular work commuter begins to see thousands of dollars per year go back into their personal budget.
The Flight Traveler. Whether commuting for work or pleasure, the Flight traveler sees the most volatile experience in the rideshare market. With flight delays, rideshare surge pricing and rider pickup cancellations the Flight Traveler is in need of the SCD spoken of earlier. In a nutshell that is what ridesharing 2.0 experience is all centered around.